Constant Contact: 8 Parts of a Great Restaurant Newsletter (+ Free Scripts)

Constant Contact just released a new engaging write-up:

People in the food industry know the value of a well-crafted email. Announcements and invitations get customers excited, whetting their appetites for the food you serve. With an average return of $36 for every dollar spent, email marketing is your most profitable channel — nothing else comes close. But to maximize its potential, you need a restaurant newsletter. Your subscribers want to know what’s happening. Here’s how to share your restaurant’s latest news most effectively. Get the tools and guidance you need to find new customers and keep your regulars coming back for more. Start a Free Trial of Constant Contact for Restaurants Essential restaurant newsletter components There are eight things your newsletter needs to keep your customers engaged and hungry for more. These essentials help you to create a dynamic newsletter that subscribers will be happy to see in their inbox. 1. Strong subject line Fun and compelling subject…

Continued here: 8 Parts of a Great Restaurant Newsletter (+ Free Scripts)