Constant Contact: 8 Great Value Proposition Examples (+ 5 Key Takeaways)

Constant Contact just posted a interesting write-up:

The value proposition is one of the key factors of any successful marketing strategy and provides some of the best results for conversions. In fact, one study by Scandiweb found that optimized value propositions can increase customer interaction rates on a website by 35% alone. The best value proposition examples show that it can expand marketing effectiveness, boost leads, and strengthen an organization’s focus.  Fortunately, creating a well-written value proposition is not as difficult as it may seem. All it takes is a little product and organizational introspection to discover what benefits your products offer above competitors. Ready to do more business with email marketing? Start your free 60-day trial today. Email Address Start Your Free Trial No risk. No credit card required. Learn more about our 60-day free email marketing trial. What is a value proposition? At its core, a value proposition expresses why a customer should choose your…

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