SendGrid
In this post you’ll find actionable tips for personalizing your email campaigns and boosting engagement, as well as examples from top brands. The post Personalized Email Marketing: Tips and Examples appeared first on SendGrid.
Twilio SendGrid reached a major sending milestone: 5 trillion emails! Here are our top 5 learnings from 2021 and how they’ll play out in 2022. The post Email Trends: Reflecting on 5 Trillion Processed Emails appeared first on SendGrid.
Google Analytics (GA) is a great free resource that helps you stay on top of your website’s performance. But did you know that GA is also useful for monitoring your outbound emails? In this post, we’ll show you how to use Google Analytics email tracking to gain statistical insight into your campaigns. Plus, if you’re […] The post Google Analytics Email Marketing Tracking appeared first on SendGrid.
As the trend of anonymized email open data ramped up in 2021 with Apple’s launch of Mail Privacy Protection and SendGrid’s launch of Apple Open Identifier, there’s been more interest in the anonymization of open data, specifically around Google prefetching opens. This post explains what Google prefetching is, how to detect prefetching, and what Twilio […] The post What is the Impact of Google Prefetching Opens? appeared first on SendGrid.
Learn all about how Twilio’s new partnership with Inbox Monster aims to improve your email deliverability through innovation. The post Announcing Our New Partnership With Inbox Monster appeared first on SendGrid.
You probably don’t need statistics to understand how important it is for businesses to market on social media. But here are a few to give you an idea of social media’s reach: There are currently 3.78 billion users on social media worldwide—that’s almost half of the world’s population. Internet users spend an average of 144 […] The post How to Market Your Business With Social Media appeared first on SendGrid.
Finding the right HTML email structure takes practice and research to be effective. Learn how to create HTML emails and locate templates with Twilio SendGrid. The post How to Create HTML Emails appeared first on SendGrid.
AI email automation is reshaping the email marketing industry. Learn more about AI-based email marketing, how it works, and its benefits for your business. The post AI-Based Email Marketing appeared first on SendGrid.
Getting recipients to open your emails is the first step toward engagement. Once they do so, you need to encourage them to take the desired action, like register for an event or make a purchase. So how do you know if your emails achieve this goal? One of the most helpful metrics is your email […] The post How to Measure and Improve Email CTR appeared first on SendGrid.
Emojis have made it into mainstream email marketing efforts. Learn more about email emojis and how you can implement them into your next email campaign. The post Emojis for Email Marketing appeared first on SendGrid.