Emarsys
Hear from marketers at 3 leading brands about the real marketing results they’re seeing with omnichannel engagement.
Conversations around ChatGPT have been flooding the digital “airwaves” the past several months. And with good reason. This AI-powered chatbot, which was developed by OpenAI…
Table of Contents After the World Wide Web became publicly available in 1993, opportunity flourished for retailers to sell online. Over the past few decades,…
Brands are buckling down in a tough economy and focusing on retaining their existing customers. Learn their omnichannel marketing strategies.
What’s a brand to do in the face of a changing retail marketing landscape? Our report, 5 Trends Shaping the Future of Retail Strategy & Execution, offers some insights.
As a marketer, you’ve likely heard about the seismic shift coming in the world of data tracking. In July, 2022, Google made a big splash by announcing that they’d be phasing out cookies by the summer of 2023. For marketers who rely on third-party cookies, this understandably led to a lot of concern and consternation. But what if this presents an important opportunity?
A lot rides on your martech, including ROI, your brand, and marketing revenue. Is it up to the task? Here are 10 key considerations.
“We always innovate.” “We never settle.” “We embrace tomorrow.” Those are just a few of the core values that guide us at Emarsys. And while…
Modern marketers are old pros when it comes to navigating change. This is especially true if you’re in the retail industry, where your ability to…
After a strong 2022, we are happy to announce that we ended the year with our best G2 report yet. G2, the software peer review…